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4 showrooms across Dallas–Fort Worth · Open today till 8pmSales (214) 000-0000 · Service (214) 000-0001 · Español

Family-owned since 1994

Four showrooms.
One standard.

North Texas's premier auto group — new, certified and pre-owned, with in-house finance and award-winning service across DFW.

Browse 1,200 vehicles Value my trade-in

1,200+Vehicles

4Locations

30 yrsIn business

4.8★9,000 reviews

★New vehicles6 brands in stock ✓Certified Pre-OwnedInspected & warrantied $Finance centreGet pre-approved fast ⚙Service & partsBook online 24/7

Featured inventory

This week across the group

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NewSterling Plano

2026 Mercedes-Benz GLC 300

4MATIC · Premium Package

SUV9-spd AutoAWD

MSRP

$54,900

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CertifiedSterling Frisco

2023 Ford F-150 Lariat

3.5L EcoBoost · 22,400 mi

Crew Cab4×4Tow pkg

Sterling price

$46,750

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CertifiedSterling Dallas

2024 Lexus RX 350 Luxury

AWD · 14,900 mi · 1 owner

SUVAutoMark Levinson

Sterling price

$52,995

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NewSterling Fort Worth

2026 Honda Accord Sport-L

1.5L Turbo · Hybrid available

SedanCVTHonda Sensing

MSRP

$33,200

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CertifiedSterling Plano

2023 BMW 430i Coupe

M Sport · 19,600 mi

CoupeRWDPremium

Sterling price

$41,500

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NewSterling Frisco

2026 Toyota Highlander XLE

AWD · 8-passenger

SUVAutoSafety Sense

MSRP

$45,100

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Visit us

Four DFW showrooms

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Dallas

Sterling Dallas

4400 Lemmon Ave, Dallas, TX 75219

(214) 000-0000

Mon–Sat 9–8 · Sun 12–6

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Plano

Sterling Plano

1900 Preston Rd, Plano, TX 75093

(214) 000-0002

Mon–Sat 9–8 · Sun 12–6

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Frisco

Sterling Frisco

7000 Dallas Pkwy, Frisco, TX 75034

(214) 000-0003

Mon–Sat 9–8 · Sun 12–6

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Fort Worth

Sterling Fort Worth

3100 W 7th St, Fort Worth, TX 76107

(214) 000-0004

Mon–Sat 9–8 · Sun 12–6

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Approved in minutes, any credit welcome.

Our in-house finance team works with 20+ lenders to get you the right rate. Soft-pull pre-approval won't affect your score.

20+Lenders

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Service & updates from the group.

Service specials, new arrivals and member events across all four Sterling showrooms.

This week across the group

Four DFW showrooms

Sterling Dallas

Sterling Plano

Sterling Frisco

Sterling Fort Worth

Approved in minutes, any credit welcome.

Service & updates from the group.

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