For £495 fixed ($625 in the US), a painter and decorator gets a website of up to 5 pages from us, usually live within about 7 days. What sells decorating online is a written guarantee you can point to: every Dulux Select Decorator, for example, offers a 24-month workmanship guarantee, and customers comparing quotes notice who states a term and who doesn’t. The rest of the site exists to show the finish and make the quote easy.
How much do I have to pay for a decorator’s website?
£495 for our Starter site, fixed before we start: one to five pages, custom design, mobile-first build, basic SEO and a contact form. That fits most sole-trader decorators. Firms that split their work between homes, commercial contracts, spraying and exteriors often outgrow five pages; for them our Business package at £1,495 (15 pages, an editable CMS, two to three weeks) avoids rebuilding later. Everything is listed on our packages page, and our UK website cost guide shows the wider market.
What should a painter and decorator website include?
- Before and after photos taken from the same spot. A transformed room only reads as transformed if the angle matches.
- Close-ups of the details: cut-in lines at ceilings, sanded and glossed woodwork, wallpaper pattern matched at the seam. That is where a professional finish shows.
- Your guarantee in plain words, with its length, what it covers and what it doesn’t.
- The paints you use and why, which helps customers who have read about trade versus retail ranges.
- A quote form that asks for room sizes and photos, so you can price small jobs without a visit.
Which badges should a decorator show: PDA, Dulux Select or TrustMark?
Whichever you genuinely hold, each explained in one line, because they promise different things.
- Painting and Decorating Association (PDA). Formed in July 2002 when the British Decorators Association (founded 1894) merged with the Painting and Decorating Federation (founded 1942). Members commit to its Code of Practice, are fully insured, and are backed by its arbitration and reconciliation service (PDA, checked October 2026).
- Dulux Select Decorators. Applicants need two recent homeowner references and an on-site assessment on a live job, must hold public liability insurance of at least £1,000,000, and must have at least 3 years’ experience and 1 year running their own business. Members offer a 24-month workmanship guarantee (Dulux Select Decorators, checked October 2026).
- TrustMark. The Government Endorsed Quality Scheme for work in and around the home, with registered businesses vetted against required standards (TrustMark, checked October 2026).
Translate each badge into what the customer gets: “independently assessed on a live job” means more to a homeowner than a logo strip.
Can a decorator’s website win commercial work?
Yes, if it has a page written for the people who buy it: letting agents turning over flats between tenants, landlords, offices, shops and schools in the holidays. That page should state your insurance cover, your team size, whether you work evenings and weekends, and the commercial jobs you have finished, with photos. Keep homeowners and commercial clients on separate pages so each sees the proof they care about. Our local SEO guide covers ranking in your area, every site is mobile-first, and if enquiries are thin, check the signs a website is costing you customers.
What does a good decorating website look like?
See a trades site we’ve built
A work gallery, big free-quote call to action and accreditations front and centre. Yours would be built the same way, branded to you.
Browse the demos →
Send us your current site and we’ll tell you the three things costing you enquiries, free, no obligation.
Get a free website review →
Or get a fixed-price quote
We build websites for every trade. See our main websites for tradespeople page, or the guides for plasterers and carpenters & joiners.
The Tradesperson's Website Checklist
12 things that turn a Google search into a quote. Pop your email in and we'll send it over, plus the odd practical tip. No spam.