A roofing website costs £495 ($625 in the US) with us, fixed, for up to 5 pages, and is typically live in about 7 days. What wins a roofer the call is proof rather than design: replacing a roof covering is building work, and only firms in a government-authorised scheme can sign it off themselves. That proof, plus a phone number one tap away, is what the rest of this page covers.
How much does a website for a roofer cost?
£495 for our Starter site: one to five pages, custom design, a mobile-first build, basic SEO and a contact form. A sole-trader roofer usually fits that comfortably with home, services, gallery, areas covered and contact. If you run crews and want a separate page for each service (flat roofs, pitched re-roofs, leadwork, chimneys, fascias and guttering) plus a page for each main town, the £1,495 Business site gives you up to 15 pages and a CMS you can update yourself, typically live in two to three weeks. Both prices are fixed before we start. The full breakdown is on our packages page, and our UK website cost guide shows where those prices sit against the wider market.
Which accreditations should a roofer show on their website?
Start with the one that carries legal weight. The government’s list of competent person schemes names two operators authorised for “replacement of roof coverings on pitched and flat roofs”: CompetentRoofer, run by the National Federation of Roofing Contractors, and NAPIT (GOV.UK, competent person schemes, checked October 2026). Membership lets you self-certify a re-roof instead of the homeowner getting building regulations approval separately. That saves your customer a job, so say it in plain words next to the logo rather than leaving the badge to explain itself.
Then the trade body. The NFRC was established in 1892, counts over 1,500 roofing companies in membership, and its members face triennial site inspections (NFRC, checked October 2026). “Inspected on site every three years” lands with a worried homeowner far better than a logo does. The NFRC is also a scheme provider to TrustMark, so if you hold TrustMark through them, show that as well.
- Print the membership number beside each logo so anyone can check it.
- Link each logo to the scheme’s own find-a-member search, not to a photo of a certificate.
- State your public liability cover and any insurance-backed guarantee, with the guarantee term in years.
What is the best website for roofers who want more leads?
The one a homeowner standing under a dripping ceiling can use with one thumb. Roofing enquiries arrive in two moods: panic after a storm, and slow research before a full re-roof. A good roofer’s site serves both.
- A call button fixed to the top of every page, with your real callout hours beside it. If you don’t do nights, say so; it saves wasted calls.
- A gallery of finished roofs grouped by job, each photo captioned with the town and the material: slate, concrete tile, GRP, EPDM, lead.
- A storm damage and insurance page if you deal with loss adjusters, explaining what photos and report you provide.
- Areas covered, named town by town, so both customers and search engines know where you work.
If your current site gets visits but not calls, our list of signs a website is costing you customers is a quick self-check.
Do roofers need a website if they’re on Checkatrade?
Yes, if you want the jobs that never pass through a directory. Plenty of homeowners type “roofer near me” or “roof repair” plus their town straight into Google, and a directory profile shows them three rivals alongside you. Your own site is also where directory customers go to check you out before they ring. We set out both sides in do you need a website if you’re on Checkatrade.
How does local SEO for roofers work?
Three things do most of the lifting: a complete Google Business Profile with photos of real jobs, one page per town you genuinely cover (each with a job you did there, not the same text with the name swapped), and reviews that mention the work and the area. Our local SEO guide for UK businesses walks through each step, and every site we build is mobile-first because that is where emergency searches happen.
What does a good roofing website look like?
See a trades site we’ve built
Big free-quote call to action, a work gallery and accreditations front and centre. Yours would be built the same way, branded to you.
Browse the demos →
Send us your current site and we’ll tell you the three things costing you calls, free, no obligation.
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We build websites for every trade. See our main websites for tradespeople page, or the guides for builders, electricians and plumbers.
The Tradesperson's Website Checklist
12 things that turn a Google search into a quote. Pop your email in and we'll send it over, plus the odd practical tip. No spam.