Website Design for Gyms & Fitness Studios

£495 fixed buys an on-brand gym, personal trainer or yoga studio website, with booking software from £89 a month on Mindbody or £99 on TeamUp (checked October 2026). Live timetables, easy class booking and trial offers, integrated with Mindbody, Glofox, TeamUp and more.

A gym, personal trainer or yoga studio website costs £495 fixed with us for one to five pages, or £1,495 for up to 15 pages with payments, while studio booking software with a published UK price starts at £89 a month on Mindbody or £99 on TeamUp (checked October 2026). Whatever you spend, the site has one job: turn interest into a booked trial, class or membership before motivation fades. That means seeing the timetable, booking a session and signing up on a phone in under a minute, with design that conveys the feel of your space.

Software prices below come from each provider’s own UK pricing page, checked October 2026. Where a provider does not publish a price, we say so rather than guess.

What a gym or studio website actually needs

  • A live timetable and easy booking. People want to see what’s on and book it now. The class schedule should be current and bookable in a couple of taps.
  • A clear free-trial or intro offer. The first session is where members are won. A prominent “book a free trial” or intro-offer path converts far better than a generic “join now”.
  • Design that matches the vibe. A boutique studio, a CrossFit box and a family leisure gym should each feel different. Fitness clients judge on aesthetics, the site has to look like the experience.
  • Social proof. Member results, reviews and real energy (within consent) build the trust that turns a browser into a trial.
  • Mobile-first and fast. Almost all of this happens on a phone, often mid-scroll. Slow or clunky and you lose the sign-up.

Booking and membership that plug into your existing system

Most studios already run a booking or membership platform, and your site should work with it, not against it. We integrate timetables, class booking and membership sign-up with the major fitness systems, including Mindbody, Glofox, TeamUp and most class-booking platforms, so members book in seconds and everything stays in sync with your back office. If you don’t have a system yet, we’ll set up a clean booking and enquiry flow that routes straight to you.

What is the best website builder for personal trainers?

£16 a month buys Wix Core, the cheapest Wix plan that lists scheduling, services and accepting payments, on annual billing before tax, according to Wix’s plans page (checked October 2026). For a solo trainer selling one-to-one sessions and blocks of sessions, that covers the essentials: a page about you, prices, a booking calendar and payment upfront, which cuts no-shows. Wix’s £9 Light plan does not list scheduling or payments, so it will not do the job.

The caveat is that a trainer’s website is mostly a trust exercise. People are choosing a person, so real photos of you training real clients, clear prices and a short, honest results section do more than any feature list. Once you run small-group sessions or a client base above a hundred or so, dedicated software such as TeamUp, below, starts to earn its fee. Our website builder costs guide compares the other builders’ UK prices.

What is the best website builder for a yoga studio?

£99 a month for up to 100 active customers on TeamUp, rising to £139 a month for 101 to 200, is the clearest published price for class booking software, per TeamUp’s pricing page in pounds (checked October 2026). TeamUp states there is no contract and billing is month to month. A studio’s website should then embed that timetable rather than rebuild it, so classes, passes and memberships stay in one place.

  • Mindbody: from £89 a month per location, on Mindbody’s UK pricing page (checked October 2026). Its Starter, Accelerate and Ultimate plans are quoted after a call. The Mindbody app listing is free, but when the app sends you a genuinely new client, Mindbody takes 20% of that client’s first purchase, capped at 30 in local currency; later bookings carry no commission.
  • Glofox: no published price; its pricing page asks for your business details to send a quote (checked October 2026).
  • Momence: no published price; its pricing page offers a call to put pricing together (checked October 2026).

The website builder matters less than people expect for a studio, because the booking system does the heavy lifting. What the site must do is rank for “yoga near me” style searches in your town, show the timetable without a click, and make the intro offer obvious.

What is the best website builder for a yoga teacher?

£12 to £16 a month on annual billing covers it: Squarespace Basic is £12 on Squarespace’s pricing page, and Wix Core with scheduling is £16 (both checked October 2026). A teacher who rents rooms and teaches a few classes a week rarely needs studio software. A clean page per class or retreat, a calendar, and a way to take payment for a block or a workshop is enough. Note that Squarespace Basic adds a 2% fee on online store sales, which Core at £17 removes.

If you teach at several studios that each run their own booking, link out to each one rather than duplicating timetables that will go out of date.

What is the best colour for a gym website?

4.5:1 is the number that matters more than any hue: it is the minimum contrast ratio between text and background in the WCAG 2.2 contrast guidance (checked October 2026), or 3:1 for large text. There is no proven best colour for a gym. Use your own brand colour, so the site matches the signage and kit people see in person, and keep one strong accent colour for the booking button only. Pale grey text laid over a dark hero photo is an easy way to fall below that ratio.

As a rule of thumb, high-energy gyms and CrossFit boxes suit dark backgrounds with one bright accent, while yoga and Pilates studios usually suit lighter, calmer palettes. Treat that as a starting point, not a rule; the colour that works is the one that matches your space.

Why most fitness websites underperform

The usual problems: an out-of-date timetable, booking that takes too many steps or sends people off to a clunky third-party page with no context, no clear free-trial offer, and a generic template that doesn’t reflect the studio’s personality. Each one is a reason for a would-be member to close the tab.

How we build fitness websites

We build fast, on-brand sites with live timetables, frictionless booking and a trial offer that actually converts, wired into your existing booking system. Want to know what’s costing you sign-ups? Request a free, no-obligation review, see our website packages, or get in touch.

Frequently asked questions

What makes a good gym or fitness studio website?

A current, bookable class timetable, a clear free-trial or intro offer, design that matches your studio's vibe, visible social proof, and fast mobile-first pages, all wired into your booking and membership system.

Can you integrate my class timetable and bookings?

Yes. We integrate timetables, class booking and membership sign-up with the major fitness platforms including Mindbody, Glofox, TeamUp and most class-booking systems, so it stays in sync with your back office. No system yet? We'll set up a clean booking and enquiry flow.

How do I get more members from my website?

Lead with a free trial or intro offer, make booking a couple of taps, show real member results and reviews, and match the design to your studio's personality so visitors feel the experience before they walk in.

Does the design really matter for a gym?

A lot. Fitness is an aesthetic, emotional purchase, people choose a space they can picture themselves in. A site that looks and feels like your studio converts far better than a generic template.

How much does a gym or fitness studio website cost?

£495 fixed with us for a one to five page site, or £1,495 for up to 15 pages with a CMS and payments. Booking software is separate: Mindbody starts from £89 a month per location and TeamUp from £99 a month for up to 100 customers (both checked October 2026).

What is the best website builder for personal trainers?

Wix Core at £16 a month on annual billing, the cheapest Wix plan that lists scheduling and accepting payments (checked October 2026). Its £9 Light plan does not list either, so it cannot take session bookings or payments.

What is the best website builder for a yoga studio?

The booking system matters more than the builder. TeamUp publishes £99 a month for up to 100 active customers and £139 for 101 to 200, with no contract; Mindbody starts from £89 a month per location; Glofox and Momence quote on request (checked October 2026).

What is the best website builder for a yoga teacher?

£12 to £16 a month covers a solo teacher: Squarespace Basic at £12 or Wix Core with scheduling at £16, both on annual billing (checked October 2026). Squarespace Basic adds 2% to online store sales, which its £17 Core plan removes.

What is the best colour for a gym website?

4.5:1 is the figure to design to: the WCAG minimum contrast ratio for normal text, or 3:1 for large text. No single hue is proven best, so use your brand colour and save one bright accent for the booking button.